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68. Volume: Rachel Luna: Equity

What’s the difference between equity and equality? And why does it matter? Well, equality ensures that everyone has access to the same thing. Equity, however, is about getting everyone what they need to thrive. When we focus only on equality, we’re denying that there may be factors within our control, contributing to why some people aren’t thriving. And that makes …

decorative image containing the title and a picture of Ronsley Vaz

254. How to Create Relationships with Your Podcast Audience

In the podcasting world, you’re bombarded with the importance of the “Call to Action”. A CTA is indeed important, but what about the call to engagement? Engagement can’t happen until you create meaningful relationships with your podcast audience. On This Episode Of Should I Start A Podcast… Never underestimate the power of listener engagement. Engagement is the number one reason …

252. How to Invite Instead of Sell in the Podcast World

252. How to Invite Instead of Sell in the Podcast World

Selling doesn’t come naturally to most of us. But instead of thinking of it as a necessary evil, tweak your perspective a bit. Think of a sale more like an invitation. You’re just inviting someone to use something of value that you have to offer. On This Episode of Should I Start A Podcast… Sales are like invitations. As podcasters, we’re …

Title Image, 66. Volume: Katie Acheson: Youth Inclusion

66. Volume: Katie Acheson: Youth Inclusion

We’re always told that young people are the future, yet we shut down their ideas as naive. What if it’s actually the opposite? The youth of today haven’t yet been moulded and trained in our tired old ways of thinking. Perhaps their fresh perspective is the key to the future. We should listen to the youth. In this volume of The …

250. How to Audit Your Podcast Content

250. How to Audit Your Podcast Content

You probably have way more content at your disposal than you realise. Don’t believe me? Maybe it’s time for a podcast content audit. On This Episode Of Should I Start A Podcast… If you don’t audit your content, you’re wasting your content. This episode is a short and sweet snippet from our Growth Accelerator program. In it, I get down …

65. Volume: Naveen Jain: Legacy

65. Volume: Naveen Jain: Legacy

Sometimes as entrepreneurs, we get caught up in being known. Maybe you want to be known for your success, known for the money you make or known for the enterprise you build. But legacy isn’t about bank accounts or the number of times your name is mentioned in magazines. It’s about leaving the world a better place than you found …