How to develop content ideas that your customers will love

Content Marketing is one of the hungriest beasts in the world. Its never ending appetite for new and interesting content can swamp you with its demands.  A lot of business owners worry that they won’t be able to find enough topics for their needs. They hesitate to jump into a content oriented marketing plan to engage with customers. As a …

2 Easy Ways (And 1 Hard Way) to Change Your Life with the Rule of Thirds

“Change your life”, everyone wants some version of this. Sean D’Souza thinks differently. Very differently. Maybe it’s because he’s an accountant, a creative, a cartoonist, a voracious reader, a teacher, and an early riser (4 a.m. to be exact). With a life brimming with so many ideas and thoughts from all different worlds, Sean infamously vowed to take three months …

Digital nomads & the virtual workspace

Digital Nomads & the Virtual Workspace

Are you considering going ‘Virtual’? You’ve been hearing about these Digital Nomads for a while now. Maybe you’re wishing that could be your life too.  What is a Digital Nomad? Sounds like an exotic type of gypsy. Well in a way perhaps. But Digital Nomads are basically workers who use technology to work remotely. If you’ve been thinking about working …

Distribute Your Podcast and 10 Ways to Market It Too

What do I mean by distribute your podcast? – You have a podcast and in Nicole’s words, “If 20% of podcast success is content creation – I’m ok. If 80% of podcast download growth is distribution – I need help.” Its true though as a podcaster, the hardest lesson I had to learn was that my work didn’t stop at …

Content Ideas: Do you struggle to come up with ideas for your content?

Content Ideas: Do You Struggle to Come up with Ideas for Your Content?

One of the biggest challenges for content creators is coming up with content ideas for whatever it is they are going to write about or talk about. We tend to think that our content has to revolve around some earth shattering idea. I struggled with this for years and found content creation exhausting, struggling to find an idea for an …

Ask not what your assistant can do for you but what you can do for your assistant!

Ask Not What Your Assistant Can Do for You but What You Can Do for Your Assistant!

In my career I have been the assistant and the person that requires the assistance. I will go on the record as saying that these superstar guys (yup, leave your gender biases at the door) and gals are the backbone of most organisations. So many times I hear, “I’m just an assistant”. Well there is no ‘just’ about it! You …

The Motivation Vacation

The Motivation Vacation

Recently my life changed a whole lot, not for the bad and there were no traumatic circumstances that lead to several far fetched epiphanies about how I should be more spiritual, stop wearing shoes and chant. It was the regular life scenario – I got married, moved countries and now have to live with the fact that Vegemite is US$8 …