The Ins and Outs of Influencer Marketing

As consumers, we’ve begun to pride ourselves on our self-sufficiency and cynicism. No longer victims of blatant advertising, it takes a lot more than a couple of catchy tunes and a billboard ten-storeys high to sell us a product. Effective advertising has always required a certain amount of nous, but marketers definitely face an uphill battle these days. Or at …

Lilli’s Lowdown – The basics of podcasting

Happy Friday everyone! It’s been another podcast focused week on the Amplify blog. Are you a novice or an expert who could use some new tips? Check out what was featured this week… “You’ve decided you’re ready, and you’re going to start a podcast. However, what’s next? Luckily, we’ve got you covered with our step-by-step guide to podcasting.”This week on Should I Start a Podcast, …

90. Steph Taylor on Hustling, Wildbloom Creative and Searching for Freedom

Keen to hear an inspirational story about someone quitting their job in search of more? Then today’s episode of Should I Start A Podcast is definitely for you. In this show, I had the pleasure of sitting down with Stephanie Taylor. Steph is an ex-corporate accountant turned entrepreneur and digital marketer. Steph is smart, precocious and determined – she left …

Starting a Podcast? Here’s What You Need to Know

Well, here you are. You’ve listened to every episode of Should I Start A Podcast, you’ve Googled relentlessly about the pros and cons, you’ve dreamed about it every night (probably) and you keep accidentally treating every conversation like it’s a potential podcast interview. You’ve decided you’re ready, and you’re going to start a podcast. But what’s next? Luckily, we’ve got …

Defining disruption: Do you have what it takes?

As far as buzzwords go, ‘disruption’ has been a favourite for a while now. Previously thought of as an avenue best left to the mavericks, globally recognised companies are now starting to shift towards a more disruptive business model. But the word itself has been so overused, the definition has become muddied. So, if you’re still wondering what the hell …

Lilli’s Lowdown – Don’t be down

This week on Bond Appetit Steve Maraboli joined Ronsley Vaz to speak about mental health. Especially how people can take back their power in unhappy situations.Personally I know how hard it can be to feel like you’re powerful in a seemingly hopeless situation. Wether in business or your personal life it can take a huge toll on your motivation and happiness.If the world is on …

89. Tips and Tricks from Veteran Podcaster, Bruce Wawrzyniak

If you want to hear tips and advice from the Godfather of podcasting himself, Mr Bruce Wawrzyniak, then now is your chance. Bruce is the founder of Now Hear This, a Tampa-based communications agency and my latest guest on Should I Start A Podcast, and he and I have a truly insightful conversation full of useful information for any newcomers …

When to Call It Quits: 3 Signs Your Business Is Going Nowhere

Starting a business is always going to be hard. If it wasn’t, everyone would own a successful startup. And while it’s great to give things a red-hot go, there’s no shame in admitting when things just aren’t working out for you and your business. A successful entrepreneur requires a certain amount of stubbornness, but it can also be the thing …