“Audio marketing. What is that Ronsley?” Every time I say we are the world’s first audio marketing agency, I get this question. And the more I think about it, the more I realise that haven’t written about it. Well, apart from a whole book on the subject of audio marketing for business … 🙂 How can you create a marketing system …
Distribute Your Podcast and 10 Ways to Market It Too
What do I mean by distribute your podcast? – You have a podcast and in Nicole’s words, “If 20% of podcast success is content creation – I’m ok. If 80% of podcast download growth is distribution – I need help.” Its true though as a podcaster, the hardest lesson I had to learn was that my work didn’t stop at …
Written a Book? 5 Reasons Why Most People Wont Read It
This book topic is a bit depressing but I have written a book just recently and am writing from experience. I’ve given away over 100 copies. I know that only a few, maybe 5, of them have been read cover to cover. I include my mum and dad in that 5. I know that my wife started reading the book and …
Record an Audiobook – Why You Should as an Author in Australia
Record an audiobook. This is probably a biased view of the world. Actually, it is. I have been an Audible member for the last 7 years. And here is proof … As a brand new author, one of the first things I looked at in Australia was what were my options to get my audiobook out into the world as …
The Top 8 Podcasting Quotes That Will Make You Believe in the Medium
In my pursuit of moving the podcasting industry forward, I’ve had the pleasure of having long conversations with existing podcasters about their podcasting journey. I believe and they believe that every business needs to and should have a podcast as demonstrated by these podcasting quotes. I believe in the power of someone listening to your voice. I believe in the conversation. …
How Do I Write an Article from a Podcast? And, Every Other Single Piece of Content I Ever Need.
I get asked this question so often and I suppose the best way to explain it is to show you an example of what I’ve done with an episode. This is how you can take any piece of audio and create all the content collateral you’ll ever need. From articles, to social messaging, to slide decks. Every single week! Whether …