279. The Power of Listening

There are a lot of layers behind the act of listening. As podcasters, we’re creating something for our audience to listen to. However, we have to really listen to our audience in order for a show to be successful.

On This Episode Of Should I Start A Podcast

There’s a difference between hearing and listening.

If you have a podcast, you hope people will listen to your show. But sometimes the key to a successful show lies in how well you’re listening to your audience. This Clubhouse room started out as a discussion on podcasting tricks but quickly turned to the power of listening.

Both the panel and the audience brought up examples of how listening allowed them to find their niche and deliver content that mattered. For some, it was important to touch on topics that their audience found meaningful. For others, it was about cutting out the content that was no longer serving their audience. But the bottom line was, listening to your audience and your intuition should always be your goal.

We all got into this business to get our voices heard. So let’s make sure we’re hearing the voices of those who allow us to continue to speak. If you’re curious about how to actively listen to your niche, this is the episode for you.

Other cool stuff in this episode: decorative image with the quote “I realised that it was my job, if the door wasn’t in front of me, to create that door.” by Pam Covarrubias
  • Creating podcasts that reflect your life experience
  • Niche down your niche
  • The science behind hearing and cochlear plant technology
  • How the pandemic has changed the way we listen
Links and Resources: 

Thought your podcast would be making you more money by now? There’s not just one way to do it. If your strategy isn’t working, maybe it’s time to start fresh. Learn from podcasting experts’ mistakes, so you don’t have to make your own. Reserve your spot at the next We Are Podcast event and get started on your new strategy.

Follow @Ronsley on Clubhouse and join a live campfire session! We’d love to hear your voice.

Follow the panellists on Clubhouse! Holly Shannon @hollyshannon | James Whitaker @jameswhitt |

Got some burning podcast questions? Our team is standing by to answer them. Drop Kaili an email at kaili@amplifyagency.media, and we’ll get back to you ASAP!

Author: Ronsley Vaz

Ronsley is the founder & chief day dreamer at AMPLIFY. He is an author, speaker & serial entrepreneur.

He has a Masters’ degree in Software Engineering and an MBA in Psychology and Leadership. He is known as the creator of We Are Podcast – the first Podcasting Conference in the Southern Hemisphere, and the host of The Bond Appetit Podcast and Should I Start a Podcast. He has an audience of over 3 million in 133 countries.

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