Volume 08: Todd Herman: Step into Your Alter Ego

What if the obstacles holding you back are all in your head? If so, could there be a way to suspend the disbelief of your own abilities, and tap into the traits of someone else to get the results you truly want? 

Welcome to The Psychology of Entrepreneurship, a candid and revealing series that follows Ronsley Vaz and his guests, as they strive to unravel the inner workings of the entrepreneurial mind and explain why even the most successful among us experience Imposter Syndrome. 

If you are someone who is holding back, feeling unworthy of your success or questioning your competency as a professional, this podcast is for you. 

Todd Herman is a force to be reckoned with. Todd has helped tens of thousands of people over the past 20 years, giving sterling advice to Olympic athletes, public figures, leaders and entrepreneurs, on accelerating their performance so they can achieve their goals. He strives to get his clients to a place where they become more resilient, creative, confident and courageous. 

Todd is no stranger to navigating harder times and has a deep understanding of the complexities behind what truly drives people. He’s developed methods to get people building their own impenetrable mindset and has written a WSJ bestselling book, The Alter Ego Effect as an insightful look into leveraging the innate creative powers of your own mind. 

In this volume, Ronsley strives to explore the value of alter egos, and in this conversation with Todd, they look into the concept behind its effect. They talk about how our brains have that rare capability and gift to create narratives and stories that can change our outcomes, and how we can all combat the enemy with the heroic self.

Also featured within this volume:

  • The alter ego effect
  • Cicero – The philosopher and master of ego
  • Our forever friend in our lonely existence
  • What is the subconscious narrative and our unique ability
  • The gratitude letters and why they’re so needed
  • Showing up as your heroic self
  • Super Richard – Stepping into an alter ego
  • David Bowie  and the avatars of self-exploration
  • What is the most popular alter ego
  • Diving into the concept of zone and flow state


Todd Herman – Website 

Todd Herman – Facebook 

Todd Herman – Twitter 

Todd Herman – LinkedIn 

Todd Herman – YouTube 

The Alter Ego Effect: The Power of Secret Identities to Transform Your Life

The main objective of this audio project is to bring together entrepreneurs who share similar values, for creators to find a place to have these kinds of conversations and not be judged and for artists who are looking to commercialize their art. 

For access to full-length interviews and access to that place go to mustamplify.com/poe and click the button.

If you’d like to provide listener feedback or suggestions for podcast volumes or guests feel free to leave these suggestions at mustamplify.com/poe

Author: Ronsley Vaz

Ronsley is the founder & chief day dreamer at AMPLIFY. He is an author, speaker & serial entrepreneur.

He has a Masters’ degree in Software Engineering and an MBA in Psychology and Leadership. He is known as the creator of We Are Podcast – the first Podcasting Conference in the Southern Hemisphere, and the host of The Bond Appetit Podcast and Should I Start a Podcast. He has an audience of over 3 million in 133 countries.

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