Volume 04. Tucker Max : Entrepreneurs, The Ultimate Problem Solvers

Entrepreneurs are the ultimate problem solvers, we build our businesses around providing solutions and creating value. But what happens if the problem that needs to be solved is you? 

Welcome to The Psychology of Entrepreneurship, a candid and revealing series that follows Ronsley Vaz and his guests, as they strive to unravel the inner workings of the entrepreneurial mind, and explain why even the most successful among us experience Imposter Syndrome. 

If you are someone who is holding back, feeling unworthy of your success or questioning your competency as a professional then this podcast is for you.

Tucker Max is without a doubt, an entrepreneurial genius and high performing super-achiever. Although his controversial past antics have seen him climb and descend the ladder of success and public opinion, you have to admit, he’s a publishing ninja. 

In 2002, it all started when Tucker attempted to get his autobiographical book, ‘I Hope They Serve Beer in Hell,’ published. Due to the somewhat, frat-boy, over explicit, hooking up with girls and getting hammered style content, no publishers would touch it. So, in the familiar Tucker fashion, he resorted to teaching himself HTML and self-publishing these stories online. 

By 2003, the website TuckerMax.com had exploded and built up so much momentum and hype that multiple publishing houses were soon hammering at his door. 

Now he has written and published numerous books, sold millions of copies, hit the New York Times Bestseller List and still stands as the third person EVER to have three books on the non-fiction New York Times bestseller list at one time.

Today, Tucker is the founder and CEO of Scribe, a service that helps people to successfully write, publish, and market their books. 

In this volume of Psychology of Entrepreneurship, Ronsley and Tucker deconstruct the idea behind entrepreneurship and the fastest way to get stuck. They break down exactly how to face our inner shadows while looking into our past, and Tucker’s love for the founder of Individual Psychology, Alfred Adler.

 Also featured in this episode:

  • What entrepreneurship looks like for Tucker [00.02.10]
  • The fastest way to get stuck [00.06.00]
  • The inner hunger – why we shouldn’t get too successful to early [00.07.35]
  • What the entrepreneurial drive looks like for Tucker [00.09.40]
  • Why you need to embrace the shadow within [00.12.00]
  • Tucker’s parable – living with the pain you know [00.13.05]
  • What is imposter Syndrome? [00.15.18]
  • The biggest lie we tell ourselves [00.18.40]
  • Tucker’s love of Alfred Adler [00.21.10]
  • Solving the problems – how to properly start a company [00.24.10]
  • Why Tucker would spend more time vetting employees [00.27.25]
  • What Tucker fears the most [00.30.00]


Scribe: Website 

Tucker Max: Twitter

Tucker Max: Website

The main objective of this audio project is to bring together entrepreneurs who share similar values, for creators to find a place to have these kinds of conversations and not be judged and for artists who are looking to commercialize their art. 

For access to full-length interviews and access to that place, go to mustamplify.com/poe and click the button.

If you’d like to provide listener feedback or suggestions for podcast volumes or guests feel free to leave these suggestions at mustamplify.com/poe

Author: Ronsley Vaz

Ronsley is the founder & chief day dreamer at AMPLIFY. He is an author, speaker & serial entrepreneur.

He has a Masters’ degree in Software Engineering and an MBA in Psychology and Leadership. He is known as the creator of We Are Podcast – the first Podcasting Conference in the Southern Hemisphere, and the host of The Bond Appetit Podcast and Should I Start a Podcast. He has an audience of over 3 million in 133 countries.

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