226. Katherine Maslen’s Story of Being a Healthcare Industry Disruptor

As the founder of Brisbane Natural Health, Katherine Maslen has been at the forefront of shifting the paradigm of her industry as a naturopath. Normally, clients pay per consultation, but Brisbane Natural Health disrupted the landscape by creating a membership model that gives access to different levels of service and consultation. In this conversation, Katherine shares what it’s been like as the leader of a ‘first of its kind’ business model. Also in this episode of Bond Appetit, we chat about what makes entrepreneurs tick and having a vision for a new kind of business model.

We also get into all of this, too:

  • The tough times in Katherine’s career
  • Navigating failure as a natural part of being a business owner
  • Whether Katherine defines herself as a naturopath, entrepreneur or business owner
  • Being passionate about helping others solve their problems
  • Katherine favourite part about being a creator
  • How she came up with the world’s first membership model for a naturopathy clinic
  • Educating clients on the benefits of a radically different healthcare programme
  • Favourite success stories of breakthroughs with various patients
  • Marketing to the type of clients that are right for your business
  • Katherine’s definition of freedom in business


Brisbane Natural Health Website

Katherine Maslen Website

Get Well, Stay Well Book

Katherine Maslen Facebook

Katherine Maslen YouTube

Katherine Maslen Twitter

Katherine Maslen Instagram

We Are Podcast

Amplify Website

Author: Ronsley Vaz

Ronsley is the founder & chief day dreamer at AMPLIFY. He is an author, speaker & serial entrepreneur.

He has a Masters’ degree in Software Engineering and an MBA in Psychology and Leadership. He is known as the creator of We Are Podcast – the first Podcasting Conference in the Southern Hemisphere, and the host of The Bond Appetit Podcast and Should I Start a Podcast. He has an audience of over 3 million in 133 countries.

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