What do I mean by distribute your podcast? – You have a podcast and in Nicole’s words, “If 20% of podcast success is content creation – I’m ok. If 80% of podcast download growth is distribution – I need help.” Its true though as a podcaster, the hardest lesson I had to learn was that my work didn’t stop at …
Written a Book? 5 Reasons Why Most People Wont Read It
This book topic is a bit depressing but I have written a book just recently and am writing from experience. I’ve given away over 100 copies. I know that only a few, maybe 5, of them have been read cover to cover. I include my mum and dad in that 5. I know that my wife started reading the book and …
Record an Audiobook – Why You Should as an Author in Australia
Record an audiobook. This is probably a biased view of the world. Actually, it is. I have been an Audible member for the last 7 years. And here is proof … As a brand new author, one of the first things I looked at in Australia was what were my options to get my audiobook out into the world as …
Create a Podcast for Your Business. but Do These 7 Things Before You Start
The first step on how to create a podcast, is the step that everyone hates and more importantly everyone avoids. It is by far the step that every single person I’ve met seems to think that they already know. And when I listen to what they have to say, it sounds exactly the same to every other person in their industry …
2017 Game Time: My Top 3 Learnings for 2016
2017 game time. Rochelle showed me a post a couple of days ago about how everything that we’ve been through to this point was just practice. We have had an amazing journey of learnings and celebration. For me 2016 was brilliant and I learned a lot. My top 3 learnings from the year are: #1. There is no wrong decision …
The Top 8 Podcasting Quotes That Will Make You Believe in the Medium
In my pursuit of moving the podcasting industry forward, I’ve had the pleasure of having long conversations with existing podcasters about their podcasting journey. I believe and they believe that every business needs to and should have a podcast as demonstrated by these podcasting quotes. I believe in the power of someone listening to your voice. I believe in the conversation. …
A Hashtag by Any Other Name Is Just as #Annoying
We’ve all seen it on social media, the hashtag epidemic is everywhere. I can often be seen at my local coffee spot or standing in line at the grocery store rolling my eyes as I sift through Instagram looking at selfies tagged with #blessed, #fitspiration, #instacalafabulistic (that one I may have made up) and whatever other white girl tag is …
175. Persistance and Resilience with SourceBottle Creator Bec Derrington
Bec is the founder of SourceBottle – a free global service that pools together expert sources for journalists, bloggers and reporters in the United States, Canada, the United Kingdom, Australia and New Zealand. Bec was formerly a marketer, business developer and PR professional for mid-to-large corporates and membership associations in the services industry. After the birth of her first child, she started …
49. Rebel Entrepreneur and Being the First to Podcast with Franziska Iseli
Franziska is a maverick entrepreneur, leading marketing strategist, speaker, author. She is the co-founder of the Impacteurs podcast and basicbananas.com – Australia’s leading marketing training organisation. In 2013, Franziska was awarded the NSW Young Entrepreneur of the Year Award, recognising her innovation, creativity, and philanthropic involvement. A true visionary, no challenge seems to be too big for Franziska. She is known …
44. How to target an audience on LinkedIn with Adam Houlahan
Adam Houlahan is an International Keynote Speaker specialising in Social Media marketing for business. CEO of the highly successful boutique agency, Web Traffic That Works. He is considered to be one of Australia’s leading experts in harnessing the power of Linkedin for business. Adam is also a featured columnist for MOB Magazine. An Australian National Business publication. He consults on …