Redesigning your life: How to be your own architect

Jeff Olson – author of The Slight Edge – says ‘life is a curved construction, time is the builder, choice is the master architect’. What an inspiring idea, right? But if you’re not currently leading your best life, how do you go about changing that? Here are the five top tips to becoming your own architect and designing the perfect …

The Ins and Outs of Influencer Marketing

As consumers, we’ve begun to pride ourselves on our self-sufficiency and cynicism. No longer victims of blatant advertising, it takes a lot more than a couple of catchy tunes and a billboard ten-storeys high to sell us a product. Effective advertising has always required a certain amount of nous, but marketers definitely face an uphill battle these days. Or at …

Starting a Podcast? Here’s What You Need to Know

Well, here you are. You’ve listened to every episode of Should I Start A Podcast, you’ve Googled relentlessly about the pros and cons, you’ve dreamed about it every night (probably) and you keep accidentally treating every conversation like it’s a potential podcast interview. You’ve decided you’re ready, and you’re going to start a podcast. But what’s next? Luckily, we’ve got …

How to develop content ideas that your customers will love

Content Marketing is one of the hungriest beasts in the world. Its never ending appetite for new and interesting content can swamp you with its demands.  A lot of business owners worry that they won’t be able to find enough topics for their needs. They hesitate to jump into a content oriented marketing plan to engage with customers. As a …

89. Tips and Tricks from Veteran Podcaster, Bruce Wawrzyniak

If you want to hear tips and advice from the Godfather of podcasting himself, Mr Bruce Wawrzyniak, then now is your chance. Bruce is the founder of Now Hear This, a Tampa-based communications agency and my latest guest on Should I Start A Podcast, and he and I have a truly insightful conversation full of useful information for any newcomers …

218. Steph Taylor on Hustling, Wildbloom Creative and Searching for Freedom

Keen to hear an inspirational story about someone quitting their job in search of more? Then today’s episode of The Bond Appetit Podcast is definitely for you. In this show, I had the pleasure of sitting down with Stephanie Taylor. Steph is an ex-corporate accountant turned entrepreneur and digital marketer. Steph is smart, precocious and determined – she left a …

213. Rebroadcast: Simpatico Conference Speaker Vicki Webster Talks to Us about the Dark Side of Leadership

Vicki Webster is an organisational psychologist with over fifteen years consulting experience in leading teams to design and deliver evidence-based leadership and organisational development solutions that drive cultural change and increase manager and employee engagement, and capability. She has consulted organisations across a range of industries, including healthcare, financial services, retail, information technology, mining, manufacturing, government and education. As the …

210. Focusing on the Important Things with Richard Fertig

Some people say that Richard Fertig skies more than he works. But for those who know him, there’s no doubt he’s working constantly – his brain never really turns off. Richard is the CEO of multiple businesses including Brilliant Transportation and LifeZaver. He even runs an online educational company, Short Term Rental Secrets, that educates about short term rentals on …

206. Preserving and Enhancing Humanity in a Smart City with Cat Matson

Digital and interactive media. Entrepreneurship (real entrepreneurship, not the entrepreneurship you do between when you don’t want to admit you’re unemployed). Start-ups. Cities as the economic drivers of nations. Business strategy. Speaking. Facilitating. Educating. Those are all Cat Matson’s things. Professionally. And personally? Cat is all about confronting convention and societal rules that don’t work in a modern world. Australian …