154. Kate Erickson on How to Achieve Audience Growth and Meaningful Monetisation with Podcast Systems

Creating content is a proven format to building your brand and making connections with your audience – but being able to monetise that process is a win/win many entrepreneurs strive for.

Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you.

If you’re listening to Should I STart a Podcast, chances are you are interested in starting a podcast or making your existing podcast successful. There’s an even bigger chance that you dream of making your podcast financially sustainable. 

On this episode we grab a front row seat and tune in to Kate Erickjson’s presentation at We Are Podcast 2017. Kate is one-half of the Entrepreneurs on Fire podcast, and has a few hot tips for how to make that happen. At We Are Podcast 2017, she was gracious enough to share how she went from jobless to working with a highly-successful program. 

Here’s what she covers in her talk: 

  • How losing her job made Kate hyper-focused on what mattered
  • What freedom really means and how to achieve it
  • How to make your content valuable to other people
  • What you need to do to make your shows consistent
  • The steps needed to create an effective sales funnel for your program
  • The power of scheduling
  • How to define your avatar
  • What systems can do to create freedom

Links: 

Entrepreneurs on Fire
Kate Erickson – Twitter
Kate Erickson – LinkedIn

If you want to be proud of the voice you’re sending out into the stratosphere, download the comprehensive 81 Point Checklist here and get ready to launch your audio marketing machine.

Author: Ronsley Vaz

Ronsley is the founder & chief day dreamer at AMPLIFY. He is an author, speaker & serial entrepreneur.

He has a Masters’ degree in Software Engineering and an MBA in Psychology and Leadership. He is known as the creator of We Are Podcast – the first Podcasting Conference in the Southern Hemisphere, and the host of The Bond Appetit Podcast and Should I Start a Podcast. He has an audience of over 3 million in 133 countries.

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